MRS. DALLOWAY SAID SHE WOULD BUY THE FLOWERS HERSELF
This fashion editorial is based on the Virginia Woolf's famous novel "Mrs Dalloway". The title of the editorial is the first famous incipit of the novel. I had the idea of recreate through fashion the story told in the novel which is one of the most cinematic novels of the british author. You can see the first scenes in which the protagonist, who is a rich, prestigious and elegant woman of the London upper class, leaves her house in search of flowers to buy for her evening's party. I'ts a radiant morning and she looks forward for it. Suddenly she immerses herself in the euphoria of the city, she walks the streets and parks while her mind is full of different thoughts. The final scene is that of the party at her house, while some bad news heard from a guest interrupts her happiness and made her think about the sense of life, hidden under the glamour surface of her existence. She needs to stop, leave her guests and stay alone in her room. One of the final phrases of the book is that one: "But that young man had killed himself. Somehow it was her disaster - her disgrace. It was her punishment to see sink and disappear here a man, there a woman, in this profound darkness, and she forced to stand here in her evening dress" ( Virginia Woolf, Mrs. Dalloway). For this editorial I was inspired not only from the novel but also from the movie about Virginia Woolf's life called "The hours" with Nicole Kidman as protagonist.
Model: Ilse Roffel / The lab models Milano
Makeup Artist/Hair Stylist: Alessia Scarabottolo
Stylist: Ruxandra Virca
Stylist/Assistant: Gaia Menichini
Art Director/Photographer: Candida Mezzasalma
candidamezzasalma.myportfolio.com